About Me
Rumors of My Death were greatly exaggerated.
I first frolicked in the hills and vineyards of Le Languedoc many, many years ago. I had an ordinary child hood, My father was a compulsive gambler, my mother a Belgian prostitute, when I mis-behaved, I was beaten with a sack full of pommes de terre. I studied chemistry under Lavosier and music under Offenbach .
My teenage years were rambunctious, I developed a taste for young, delicate things. But, in time, Louis XIV tried to destroy me. I became a recluse, staying behind the walls of my chateau, alternately composing, reading, studying and sleeping. Awaiting my day.
After 250 years, I reawakened to find that my beloved France has gone from leading the wine world, to being a ‘bit player’. All the passion and limelight had been stolen by the Criminals of Australia, Puritans of America, and the Castaways of Argentina and Chile. They are all philistines – I have more class in my right paw than all of these countries combined.
I have taken it upon myself to lead France out of its frightful state, to take charge in a business where there is no leadership. Where we are treated as if we were drug dealers by our government, where the anti-wine lobbies are trying to take away our god given right to make and enjoy wine. Our culture is being eroded, our product is being degraded, our passion is being bled from us.
We have let them do this to us. We have been arrogant, we have been elitist, we have been snobby. We must repent and change our ways. We must demonstrate that wine is fun and there is no room for pretense. This means that my colleagues in Bordeaux, Champagne and Burgundy must heed the warning howl of Le Beast – Repent or face the consequences!
The History of Le Bete du Gevaudan
I have been called La Bête (The Beast) – ‘The Greatest Enigma of History’. A wolf-like monster, Le Bete savagely consumed nearly one hundred , mostly young girls, in the hills and vineyards of the Languedoc in South-west France in the 1760’s. It is the true story the inspired such fables as Little Red Riding Hood.
Every effort to stop Le Bete failed – even King Louis XV was met with frustraftion when he sent a team to stalk and kill Le Bete. Some say the wolf hid in the underground tunnels of an ancient Chateau near Gabian and some claim to have even seen a shadow of him in its windows. Le Bete remains a mystery to this day.
Le Beast was created by an international team of wine people with backgrounds in winemaking, marketing and film, who believe in France’s greatness, and that the Languedoc can become the powerhouse that drives the reinvention of the entire French industry. We believe passionately that great wine can be made and sold at reasonable prices and that wine is all about fun. And, there is not much place for the traditional pretense of French wine.
Please write us: lebeast1764@gmail.com
Skype: Le Beast